This article was co-authored by Joui Turandot. Joui Turandot is a personal and creative brand consultant and founder of JTM Consulting, a company that specializes in public branding, business branding, creative leadership coaching and speech workshops. Joui has more than 10 years of experience as a fashion designer, filmmaker, photographer, costume designer, stylist and personal development coach. She guides creative leaders and entrepreneurs through a journey of self-discovery and embodied personal expression. Joui has a BA in media studies from Mills College and has qualifications in the Somatica Core Training Method of the Somatica Institute and in the Art of Circling Training of The Circling Institute.
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